The Geneva Watch Auction: EIGHT organized by Phillips featured an exclusive selection of 224 watches from the best watch brands chosen according to their condition, rarity and quality. Total sale including costs: 21 893 744 $ USD, selling more than 95% of the lots presented.
Lot 78A : Patek Philippe ref. 3974, platinum minute repeating perpetual calendar wristwatch with phases of the moon, sold for 1 058 313 $ USD.
Lot 174: Rolex ref. 1665, stainless steel prototype wristwatch with “Single Red” dial, no helium valve case, formerly property of Robert Palmer Bradley, sold for 726 212 $ USD.
Lot 101 : Audemars Piguet, ref case style 10198, archive reference 1533, stainless steel and pink gold chronograph wristwatch with green gold dial, or 541% variation between the low estimate and the final result (394 112 $ USD).
Lot 81 : Patek Philippe, yellow gold open face watch with two tone pink dial and Guillaume balance, or 400% variation between the low estimate and the final result (20 500 $ USD).
Lot 156 : Cartier ref. 2488, asymmetrical platinum limited edition wristwatch, or 400% variation between the low estimate and the final result (41 000 $ USD).
BREAKDOWN BY BRANDS
On the first step of the podium, with two watches exceeding 200 000 $ USD, average per lot 125 572 $ USD. A result that is based on the second and third highest bid of the sale with lots 174 and 42.
On the second step of the podium, with a watch above 1 $ million, average per lot 171 622 $ USD. A result based on the highest bid of the sale with lot 78A.
On the third step of the podium, with two watches exceeding 200 000 $ USD, average per lot 63 692 $ USD.
These three brands represent a total revenue of 17 518 802 $ USD, or 80% of the total sale.
AVERAGE PRICE PER LOT
Given the number of lots, 214 in total, including 10 unsold lots, the average price of a lot was $ 102,307 USD.
A solid sale that once again demonstrates the importance of selecting pieces in an increasingly selective market. Note the very good performance of the brand Audemars Piguet which is undoubtedly today the brand that attracts strong interest from collectors.