The “Fine Watches” auction, held by Sotheby’s in Hong Kong on March 12, 2026, featured an exclusive selection of 146 timepieces from the world’s leading watchmakers, chosen for their condition, rarity, and quality. Total sale, including buyer’s premium: $1,153,182 USD, with 100% of the lots sold.
BEST RESULTS
Lot 8773: Cartier – Reverso | A yellow gold reversible wristwatch sold for $35,960 USD
Lot 8851: Jaeger-LeCoultre – Atmos “Phoenix” | A gilt brass and black lacquer Atmos clock with phoenix motif, made for the Japanese market, sold for $27,788 USD
Lot 8755: Roger Dubuis – Hommage | A limited-edition pink gold annual calendar wristwatch sold for $24,518 USD
BEST PERFORMANCES
Lot 8851: Jaeger-LeCoultre Vers 1980 – Atmos “Phoenix” | A gilt brass and black lacquer Atmos clock with phoenix motif, made for the Japanese market – 335% increase over the low estimate ($27,788 USD)
Lot 8901: Rolex Vers 1958 – DateJust | A stainless steel wristwatch with date, bracelet, and later dial – 207% increase over the low estimate ($3,923 USD)
Lot 8821: Chopard Vers 1990 – St Moritz | A yellow gold and stainless steel skeletonized bracelet watch – 190% increase over the low estimate ($15,528 USD)
BREAKDOWN BY BRAND
CARTIER
Ranking first among the highest-selling brands of the auction, CARTIER achieved the highest total sales, reaching $193,368 USD.
PIAGET
Ranking second among the highest-selling brands of the auction, PIAGET generated total sales of $120,631 USD.
AUDEMARS PIGUET
With a watch that sold for $21,249 USD, AUDEMARS PIGUET ranked as the third best-performing brand of the auction, generating total sales of $80,911 USD.
Together, these three brands generated total sales of $394,910 USD, representing 34% of the total auction sales.
AVERAGE PRICE PER LOT
Based on a total of 146 lots, with no unsold lots, the average price per lot was $7,899 USD.
CONCLUSION
This auction once again demonstrated the strength of the auction market. The top three best-performing brands were CARTIER, PIAGET, and AUDEMARS PIGUET.
