The “Important Watches: Part II” auction organized by SOTHEBY’S in Geneva on May 15, 2024, featured an exclusive selection of 253 pieces from the finest watch brands, chosen for their condition, rarity and quality. Total sale, including fees: $4,407,682 USD, representing 83% of the lots presented.

BEST RESULTS

Lot 335: Rolex – Daytona ‘Oyster Sotto MkII’, Reference 6263 . Sold for $281,686 USD

Lot 338: Rolex – Daytona ‘Double Swis Underline’, Reference 6239. Sold for $140,843 USD

Lot 255: Cartier – Rotonde de Cartier Minute Repeating Flying Tourbillon, Reference WHRO0016. Sold for $126,759 USD

 

BEST PERFORMANCES

Lot 222: Audemars Piguet Circa 1980 – Cobra, Reference 5403. 694% variation between base estimate and final result ($70,422 USD)

Lot 424: Piaget Circa 1960 – Yellow gold and enamel open dial keyless triangular watch. 408% variation between base estimate and final result ($39,436 USD)

Lot 206: Rolex Circa 1988 – “Olympic Games” Datejust, reference 16233. 376% variation between low estimate and final result.

BREAKDOWN BY BRAND

Rolex

Occupying first place in the ranking of the sale’s best prices, Rolex achieved the sale’s best figure of $1,576,033 USD.

Patek Philippe

PATEK PHILIPPE was the second highest-priced brand at $982,098 USD.

Audemars Piguet

With a watch that fetched $70,422 USD, Audemars Piguet was the third best performing brand in the sale, with a result of $612,104 USD.

These three brands represented total proceeds of $3,170,235 USD, or 72% of the total sale.

AVERAGE PRICE PER LOT

Given the number of lots, 253 in all, including 42 unsold lots, the average price per lot was $20,889 USD.

CONCLUSION

This sale once again demonstrated the dynamism of the auction market, with the following brands in the top three: Rolex, Patek Philippe and Audemars Piguet.

GEOFFROY ADER

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